The Nordic hotel market is experiencing an extraordinary upswing.
Oslo/Stockholm, 25.09.25 – The Nordic hotel market is experiencing an extraordinary upswing, according to the latest CBRE Nordics Hotel Market Snapshot, covering the period from May to August 2025.
The summer season has witnessed a remarkable boom across the region, marked by double-digit Revenue Per Available Room (RevPAR) growth in numerous cities and resort destinations. This positive trend is likely to boost profitability for hoteliers and property owners alike.
Driven by guest preference for premium accommodation, the Average Daily Rate (ADR) has risen significantly, fueling the RevPAR surge. This strong performance is translating into improved financial results for hotel operators and, by extension, property owners, as many lease agreements are tied to top-line performance.
The investment landscape is equally vibrant, reflecting robust investor confidence in the long-term prospects of the Nordic hotel market. From January to August 2025, the Nordic hotel investment market saw a staggering €1.49 billion in transactions, representing a 368% year-over-year increase. Even when excluding the landmark Midstar Portfolio acquisition, there is a marked increase in investment volume compared to the same period last year, demonstrating the broad-based strength of investor interest.
The number of completed deals is also on the rise, signifying a dynamic and active market. Notable transactions, including acquisitions in all four Nordic countries, highlight the diverse range of opportunities attracting both international and local investors.
Erik Myklebust, Head of Hotels Nordics at CBRE, commented on the findings:
"The Nordic hotel market is experiencing a period of exceptional growth, driven by strong international guest demand and a resurgent investment climate. The double-digit RevPAR growth and the remarkable surge in investment volume are clear indicators of the positive momentum we're seeing across the region. We expect this trend to continue as the market evolves, creating opportunities for both operators and investors."
Contact:
Erik Myklebust, Head of Hotels, Nordics
+47 995 75 275
erik.myklebust@cbre.com
Hilde Rusnes, Head of Marketing, Norway
+47 974 61 554
hilde.rusnes@cbre.com
Resources:
Press image of Erik Myklebust
Photo: Kolonihaven | CF Wesenberg
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CBRE Group, Inc. (NYSE:CBRE), a Fortune 500 and S&P 500 company headquartered in Dallas, is the world’s largest commercial real estate services and investment firm (based on 2024 revenue). The company has more than 140,000 employees (including Turner & Townsend employees) serving clients in more than 100 countries. CBRE serves clients through four business segments: Advisory (leasing, sales, debt origination, mortgage serving, valuations); Building Operations & Experience (facilities management, property management, flex space & experience); Project Management (program management, project management, cost consulting); Real Estate Investments (investment management, development). Please visit our website at www.cbre.com.
